Client Intake Form

This form helps us learn more about your space, audience, and brand goals so we can recommend the most strategic event experience for you. It’s designed for businesses with a physical presence — such as cafés, restaurants, boutiques, wellness studios, and creative venues.

Please complete this form before booking your intro call. It takes about 5 minutes. Feel free to leave notes at the end.

Business Information

Business Name

Primary Contact Name

Phone Number

Email Address

Preferred Method of Communication

Website / Social Handles

Brand Identity & Vision

What is your brand's USP (Unique Selling Proposition)?

Who do you want to see more of in your space or buying from you? (This helps us target activations that fill those gaps.)

What do you ultimately want your brand or space to become?

What are your short- and mid-term business goals? (e.g. increase weekday foot traffic, grow online visibility, build local brand awareness, launch a new offering)

Customer Experience & Product Offering

What do your customers consistently love, mention, or come back for? This could be a product, service, experience, or creative detail you’re known for — anything you’d like us to spotlight.

Are there any values, cultural elements, or brand stories you want guests to feel through this experience? Think about what matters to you beyond sales — identity, mission, or meaning you want us to honour.

Are there seasonal peaks, annual celebrations, or cultural moments you already align with (or would like to)? (e.g. Ramadan, Black History Month, Women’s History, Diwali, Pride Month)

Marketing & Foot Traffic

Do you currently collaborate with nearby businesses, schools, or community organisations? If yes, who?

How would you describe your brand’s current visibility?

Pretty known in the community

Known in a niche circle

Still building awareness

Want to reach a new/different audience

What is your current budget range for a brand activation, including any spend on marketing, paid media, or influencer outreach? (This helps us recommend a format and scope that fits your goals and resources.)

$1,000–$2,000 (grassroots or small footprint activation)

$2,000–$5,000 (community-scale, with digital amplification)

$5,000–$10,000 (branded event with production, partnerships, and marketing)

$10,000–$25,000+ (full-scale activation, content, and influencer campaign)

TBD / Open to recommendations

We currently don’t allocate budget to marketing or brand activations

Are there certain days or time slots that feel slower or could benefit from more energy, visibility, or foot traffic? Think: quiet weekday hours, early evenings, weekend mornings, or gaps in programming.

What is your venue’s capacity? Please include both seated and standing/open floor capacity if applicable.

Are there any limitations or flexibilities in your space we should know about? This might include things like reconfigurable layouts, after-hours availability, external vendor access, noise rules, parking, permits, or shared space restrictions.

Final Touchpoints & Activation Vision

Are there any events, collaborations, or moments you’re hoping to create with us? What would a successful outcome look like for your brand or space? (e.g. seasonal pop-ups, launches, cultural events.)

Are there any additional details we should know about your space, audience, or goals to help us better align our activations with your brand? (Feel free to share final notes, creative ideas, or things we didn’t ask about!)

Intellectual Property & Confidentiality Agreement

By completing and submitting this form, the Respondent (“Client”) agrees to the following terms:

All creative strategies, campaign concepts, brand activation ideas, written content, visual designs, event formats, narratives, naming conventions, moodboards, and proprietary frameworks (“Confidential Materials”) shared verbally, visually, or in writing by Marvie & Mahrukh LLC are and shall remain the exclusive intellectual property of Marvie & Mahrukh LLC.

Client acknowledges that receiving or reviewing these Confidential Materials does not grant any ownership, license, or right to use them in any form unless expressly authorized in writing by Marvie & Mahrukh LLC.

Client agrees not to share, reproduce, replicate, execute, or adapt any part of the Confidential Materials, either independently or in collaboration with any other party, including agencies, consultants, or other brands, without prior written consent. This obligation includes any derivative works based on the materials shared.

Unauthorized use of Marvie & Mahrukh’s proprietary concepts or materials will be considered a breach of this agreement and an infringement of intellectual property rights. In such cases, the Client agrees to be fully liable for any and all resulting damages, including — but not limited to — lost revenue, legal fees, injunctive relief, and reputational harm.

This agreement shall be governed by the laws of the State of New Jersey. Any disputes arising under this agreement shall be resolved exclusively in a court of competent jurisdiction located within the State of New Jersey.

Full Name (serves as digital signature)

Date